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Why I’m Finally Taking the Season’s Most Controversial Shade Seriously

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16 Branding Creatives To Follow Now

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How to brand... Tomato Girl

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Why Summer Is the Perfect Time to Break the Branding Rulebook

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The Skims and Rhode Playbook Is Intentional and Always Sells Out

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Topicals Figured Out What Every Other Beauty Brand is Still Trying To

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Lil Luv Dog Launches With $1M Backing to Redefine Petcare

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Heaven Mayhem: The Rise of an LA Cool-Girl Accessories Brand

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Yes, Even Vaseline Is Doing Brand Trips – Here’s Why

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Who Asked for Alo Yoga's $3,000 Bags? Apparently, We Did.

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La Beauté Louis Vuitton: A $160 Lipstick Rewrites Luxury Beauty

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Are We Tired Of The “It Girl” Brand Yet?

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The Next Big Celebrity Business? Creative Agencies

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Kim Kardashian’s SKIMS Enters Volleyball Market Through LOVB Collaboration

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Marketing

Marketing That Was Too Big to Miss—and Too Tasty to Resist in 2024

Snapping pics, licking lips (literally)
By
The Desiree Team
December 18, 2024
Case Studies

REFY Launches REFY World, A Space for Curated Rewards

Welcome to REFY World
By
The Desiree Team
December 17, 2024
Lifestyle

December Editor's Letter

Wrapping up 2024 with a bow
By
Bibiana Obahor
December 6, 2024
Editor's Picks

The Ultimate Gift Guide: Perfect Picks for Designers and Creatives

From creators, for creators
By
The Desiree Team
December 10, 2024
Editor's Picks

Hair Brands to Know and Love As Much As We Do

These hair brands are everything
By
The Desiree Team
December 16, 2024
News

Deliveroo and HURR Are Bringing You Dresses on Demand

Goodbye last-minute outfit panic
By
The Desiree team
December 12, 2024
Branding

The BI Team’s Favourite Festive Fonts for Holiday Design Inspiration

Top picks for holiday designs
By
The Desiree Team
December 11, 2024
Editor's Picks

8 Scented Candles to Gift This Winter

A gifting guide
By
Bibiana Obahor
December 9, 2024
Career

How To Bring A Brand To Life From 11 Cool Designers In The Know

Inside Brand Creation
By
Bibiana Obahor
February 19, 2025
Brand Insider Round-Up

The Brand Insider Round-Up: 29.11.24

We're lifting the curtain on the best-kept secrets and strategies of brands that we can't get enough of.
By
Bibiana Obahor
November 29, 2024
Brand Insider Round-Up

The Brand Insider Round-Up: 22.11.24

We're lifting the curtain on the best-kept secrets and strategies of brands that we can't get enough of.
By
Bibiana Obahor
November 22, 2024
Insights

Tech and Talent Are Shaping the Next Wave of Social Media

Smarter, faster, more human
By
The Desiree Team
November 27, 2001
Strategy

How to Succeed as a Brand Designer, From One in The Know

By
Bibiana Obahor
November 26, 2024
Strategy

The Truth About Strategy And Why Your Brand Needs One

Without it, everything falls apart
By
The Desiree Team
November 25, 2024
Strategy

How Great Brands Keep People Coming Back

Loyalty isn’t given; it’s earned
By
The Desiree Team
November 21, 2024
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A contemporary guide for the modern brand owner

Brand Insider is your go-to source for all things branding, marketing, and advertising. We provide insightful articles, interviews, and case studies to help professionals stay ahead in the ever-evolving world of brand strategy and consumer behavior.
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