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Branding
16 Branding Creatives To Follow Now
Worth a scroll
By
The Desiree Team
August 28, 2025
Case Studies
Heaven Mayhem: The Rise of an LA Cool-Girl Accessories Brand
LA Cool-Girl Playbook
By
Bibiana Obahor
August 26, 2025
News
Kim Kardashian’s SKIMS Enters Volleyball Market Through LOVB Collaboration
Sports x Fashion
By
The Desiree Team
August 22, 2025
News
Pinterest Just Launched Its First Product
Culture, caffeinated
By
The Desiree Team
August 20, 2025
Insights
Are We Tired Of The “It Girl” Brand Yet?
Cool girl burnout happens
By
Bibiana Obahor
August 14, 2025
News
SKIMS Goes Back to School with The Campus Collection
Varsity vibes
By
The Desiree Team
August 6, 2025
Brand Insider Round-Up
The Brand Insider Round-Up:August
Collabs, comebacks, curveballs
By
Bibiana Obahor
August 8, 2025
Trends
Why We’re Obsessed With Brands That Feel Like Girlhood
girls just wanna have fun
By
Bibiana Obahor
August 12, 2025
Lifestyle
August Editor’s Letter
August isn’t slow...
By
Bibiana Obahor
August 4, 2025
Case Studies
Yes, Even Vaseline Is Doing Brand Trips – Here’s Why
The Funnel Must Flow
By
Bibiana
July 25, 2025
News
Brands Double Down on Nostalgia, IRL Engagement & Tech-Led Strategy in Latest Campaign Rollouts
Feel first, sell later
By
The Desiree Team
July 29, 2025
Branding
How to brand... Tomato Girl
Live. Laugh. Limoncello.
By
Bibiana Obahor
August 18, 2025
Branding
How to brand... Recession Core
Bleak, broke, but branded
By
Bibiana
July 31, 2025
News
Does Anybody Remember Amina Muaddi?
The comeback question mark
By
Bibiana
July 23, 2025
Brand Insider Round-Up
The Brand Insider Round-Up:July
Hot collabs. IRL moments. Summer.
By
Bibiana Obahor
July 11, 2025
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