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Why I’m Finally Taking the Season’s Most Controversial Shade Seriously

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How to brand... Tomato Girl

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14 Festive Email Subject Lines That Actually Work

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What Every Founder Can Learn from Plantmade

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Lil Luv Dog Launches With $1M Backing to Redefine Petcare

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Heaven Mayhem: The Rise of an LA Cool-Girl Accessories Brand

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How African & Caribbean Luxury Consumers Are Changing Global Markets

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Too Dark, Until It’s Profitable: Has Blackness Always Been the Beauty Industry’s Favourite Trend?

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These Are the Black Founders Defining New Categories

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Rhode Lands in Sephora Stores Across the UK

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The Top Black-Owned Perfume Brands Defining Scent Right Now

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News

Rhode Lands in Sephora Stores Across the UK

New on the floor
By
The Desiree Team
November 13, 2025
Marketing

14 Festive Email Subject Lines That Actually Work

20 examples + why they convert
By
Bibiana Obahor
November 14, 2025
Consumer Behaviour

What TikTok Will Actually Put Under the Tree

Originality: sold out, restock pending
By
Bibiana Obahor
November 12, 2025
Marketing

The Case for a Calmer Black Friday

A smarter, saner way to do Black Friday
By
The Desiree Team
November 10, 2025
Brand Insider Round-Up

The Brand Insider Round-Up: November

Hot drops, colder weather
By
Bibiana Obahor
November 6, 2025
Lifestyle

November Editor’s Letter

What We Buy Into Now
By
Bibiana Obahor
November 4, 2025
Insights

How African & Caribbean Luxury Consumers Are Changing Global Markets

Culture, cash, and global cool
By
The Desiree Team
October 23, 2025
Case Studies

What Every Founder Can Learn from Plantmade

Built from the roots up
By
The Desiree Team
October 21, 2025
Insights

Too Dark, Until It’s Profitable: Has Blackness Always Been the Beauty Industry’s Favourite Trend?

Melanin monetized (again)
By
The Desiree Team
October 17, 2025
Insights

These Are the Black Founders Defining New Categories

Now that's innovation
By
The Desiree Team
October 15, 2025
Editor's Picks

The Top Black-Owned Perfume Brands Defining Scent Right Now

For your top shelf
By
Bibiana Obahor
October 13, 2025
Social Media

Why Everyone’s Talking About Kai Cenat Right Now

One million subs later
By
Bibiana Obahor
October 9, 2025
Editor's Picks

Fashion Month Is Over, These Are The Black Designers To Know

Fashion week and beyond
By
Amaya Blake
October 7, 2025
Brand Insider Round-Up

The Brand Insider Round-Up: October

Baths, bags & bold ideas
By
Bibiana Obahor
October 3, 2025
Lifestyle

October Editor’s Letter

BHM at Brand Insider
By
Bibiana Obahor
October 1, 2025
1 / 28
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A contemporary guide for the modern brand owner

Brand Insider is your go-to source for all things branding, marketing, and advertising. We provide insightful articles, interviews, and case studies to help professionals stay ahead in the ever-evolving world of brand strategy and consumer behavior.
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