Lifestyle

5 Black-Owned Fashion Brands to Have on Your Radar

By
The Desiree Team
October 18, 2023
IMAGE CREDIT β€” @TOVESTUDIO
From the luxuriously understated designs of Tove Studio to the boundary-pushing creations of Mowalola, these brands offer a rich palette of styles and narratives. Here are five black-owned fashion labels that are not only making their mark but deserve a special place in your wardrobe...

Tove Studio

Why we love it: the epitome of modern femininity

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Founded by Camille Perry and Holly Wright, Tove Studio is a testament to sophisticated design and thoughtfully curated collections. The brand is known for its utilitarian yet chic approach to fashion. With a focus on luxurious fabrics, Tove Studio challenges the very definition of modern femininity. Their signature ruching details and elevated basics make them a go-to brand for those who love understated elegance.

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Editor's Pick: Sophie straight-leg mid-rise recycled denim-blend jeans

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LaQuan Smith

Why we love it: bold glamour meets street style

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New York-based designer LaQuan Smith has been serving unabashed glamour since the inception of his eponymous brand. Known for his daring silhouettes and intricate detailing, Smith’s designs exude a unique mix of upscale refinement and street-smart sensibility. Worn by A-list celebrities like BeyoncΓ© and Rihanna, the brand has positioned itself as the epitome of contemporary luxury fashion that refuses to conform to conventional norms.

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Editor's pick: Sequined mesh halterneck mini dress

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Farai London

Why we love it: extra-sexy, cutaway aesthetics

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Founded by designer Mary-Ann Msengi, Farai London is a brand that takes vintage style cues and reinvents them for the modern fashion landscape. Specialising in women's wear, the brand's vibrant prints and figure-flattering designs offer a fresh yet nostalgic take on fashion. Farai London manages to strike a balance between timeless classics and trendy pieces, making it a must-have in any fashion-savvy wardrobe.

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Editor's pick: Kekeo cut-out maxi dress

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Mowalola

Why we love it: the vanguard of cultural narratives

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Nigerian designer Mowalola Ogunlesi is at the forefront of a new wave of African designers making global headlines. Mowalola challenges traditional fashion norms through her bold use of colour, pattern, and fabric. The brand is more than just clothing; it's a provocative cultural narrative. Ogunlesi uses her platform to explore and express African identity, making her brand a melting pot of creativity that transcends geographical boundaries.

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Editor's pick: Black Perforated Faux-Leather Jacket

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Kai Collective

Why we love it: textured materials and unique prints

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Founded by fashion blogger turned designer Fisayo Longe, Kai Collective is all about textured materials, unique prints, and detailed craftsmanship. The brand has gained immense popularity for its sheer and latex pieces, reflecting a fearless approach to design. Not only does Kai Collective offer unique fabrics, but the attention to detail in each piece ensures a bespoke experience for its clientele.

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