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Shopify vs Webflow vs Squarespace: What's the Best Platform to Sell Products Online in 2025?

Branding

Cool Colour Combinations for Spring 2025

Branding

PrettyLittleThing’s Rebrand Just Dropped—And The Internet Has Thoughts

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Why Summer Is the Perfect Time to Break the Branding Rulebook

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The Skims and Rhode Playbook Is Intentional and Always Sells Out

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Topicals Figured Out What Every Other Beauty Brand is Still Trying To

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No Photos, Please: Inside Luxury’s Love Affair with Secrecy

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Sleep or Die Is Betting Big on a Bold Voice—And It’s Working

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Sephora's Top-Selling Brand Doesn't Even Sell Makeup

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What’s Happening at the Intersection of Fashion and Tech?

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Black Beauty’s Biggest Problem Isn’t Funding—It’s What Comes Next

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The Highs, The Lows, and The Future of Luxury Fashion.

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The Fashion of Summer 2025: 8 Brands to Shop Now

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Brand Insider Round-Up

The Brand Insider Round-Up: 09.02.24

We're lifting the curtain on the best-kept secrets and strategies of brands that we can't get enough of.
By
Bibiana Obahor
February 9, 2024
Strategy

Making Every Click Count in Tight Times

Loud-budgeting is in, but don't fear
By
Melissa J
February 8, 2024
Editor's Picks

These Are The Jewellery Brands The Team Love in 2024

Take notes from the jewellery labels stealing our hearts
By
The Desiree Team
February 7, 2024
Lifestyle

New Products the Team Loves This February

Feb faves: from glossy pouts to cozy couture
By
The Desiree Team
February 6, 2024
Branding

Emails We Actually Want to Open

You've got mail!
By
The Desiree Team
February 5, 2024
News

Weekly Musings: 04.02.24

weekly dose of need-to-know from 'behind brands'
By
Bibiana Obahor
February 4, 2024
News

Weekly Musings: 28.01.24

weekly dose of need-to-know from 'behind brands'
By
Bibiana Obahor
January 28, 2024
News

Weekly Musings: 21.01.24

weekly dose of need-to-know from 'behind brands'
By
Bibiana Obahor
January 27, 2024
Brand Insider Round-Up

The Brand Insider Round-Up: 26.01.24

We're lifting the curtain on the best-kept secrets and strategies of brands that we can't get enough of.
By
Bibiana Obahor
January 26, 2024
Editor's Picks

The Men of Skincare: Brands That We Love

Are men finally glowing up?
By
The Desiree Team
February 1, 2024
Insights

Why Do We Crave High-End Brands?

Our love affair with luxury
By
Bibiana Obahor
January 30, 2024
Advertising

Ikea's Fake Brand Had Us Fooled

Subtle deception, lasting impressions
By
The Desiree Team
January 29, 2024
Insights

Customer Experience in 2024: What to Expect and How to Adapt

AI, personalisation, and the new era of customer engagement
By
The Desiree Team
January 31, 2024
Social Media

Gen Z on TikTok, Everything You Need to Know

Tapping Into the trends of today's trendsetters
By
The Desiree Team
January 25, 2024
Brand Insider Round-Up

The Brand Insider Round-Up 19.01.24

We're lifting the curtain on the best-kept secrets and strategies of brands that we can't get enough of.
By
Bibiana Obahor
January 19, 2024
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A contemporary guide for the modern brand owner

Brand Insider is your go-to source for all things branding, marketing, and advertising. We provide insightful articles, interviews, and case studies to help professionals stay ahead in the ever-evolving world of brand strategy and consumer behavior.
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