THE ULTIMATE GUIDE FOR THE MODERN BRAND OWNER
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Why I’m Finally Taking the Season’s Most Controversial Shade Seriously

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16 Branding Creatives To Follow Now

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How to brand... Tomato Girl

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Why Everyone’s Talking About Kai Cenat Right Now

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Why Summer Is the Perfect Time to Break the Branding Rulebook

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The Skims and Rhode Playbook Is Intentional and Always Sells Out

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Lil Luv Dog Launches With $1M Backing to Redefine Petcare

Case Studies

Heaven Mayhem: The Rise of an LA Cool-Girl Accessories Brand

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Yes, Even Vaseline Is Doing Brand Trips – Here’s Why

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Who Asked for Alo Yoga's $3,000 Bags? Apparently, We Did.

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La Beauté Louis Vuitton: A $160 Lipstick Rewrites Luxury Beauty

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Are We Tired Of The “It Girl” Brand Yet?

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Fashion Month Is Over, These Are The Black Designers To Know

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October Editor’s Letter

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The Next Big Celebrity Business? Creative Agencies

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Social Media

These 4 Instagram Tips Will Sky Rocket Your Engagement

Swipe right on engagement with these Insta hacks
By
The Desiree Team
May 28, 2024
Branding

Bibiana Answers Your Branding Questions

From launching your design business to increasing your rates, Bibiana's got the answers you need
By
Bibiana Obahor
May 27, 2024
Editor's Picks

Does Australia Have the Coolest Fashion Brands?

Are we missing out on something?
By
Bibiana Obahor
May 23, 2024
Case Studies

The Sustainable Vintage Brand to Know About

Turning old threads into new trends with Sami Miro Vintage
By
Melissa Jasmine
May 22, 2024
Case Studies

Alo Yoga: Inside the Trendiest Activewear Brand Loved by Celebs

The secret behind Alo Yoga’s rise to activewear fame
By
Melissa Jasmine
May 20, 2024
Strategy

Luxury Brands and Their Strategic Use of Distribution

The art of placement
By
The Desiree Team
April 22, 2024
Case Studies

Saie Hosts Community Masterclasses Where Attendees Learnt Makeup for Free

A lesson on the big 3: education, engagement, and experience
By
The Desiree Team
April 18, 2024
Branding

Where to Find Design Inspiration Online

In a creative block? We've got you covered
By
The Desiree Team
April 17, 2024
Packaging

The Everything Guide to Beauty Packaging

Waste not, want not: what you need to know
By
The Desiree Team
May 1, 2024
Branding

The Pitfall of Scale Imitation in Branding

The dangers of scale envy
By
The Desiree Team
April 10, 2024
Insights

There's Never Been a Better Time to Start a Body Care Line

Is it just me, or is body care the new self-care affair?
By
Bibiana
April 11, 2024
Click or Skip

Click or Skip: Everyone's on Instagram, Are You?

It's almost a no-brainer
By
The Desiree Team
April 15, 2024
Branding

8 Beauty Colour Palettes for 8 Types of People

Colours for the clean girls, the makeup in the sink girls and more
By
Bibiana Obahor
April 9, 2024
Trends

A Trend We Want to See More Of: Selfie Lookbooks

After all, what's more real than a selfie?
By
Bibiana Obahor
April 8, 2024
Click or Skip

Click or Skip: Is TikTok Shop Just Another Fad?

Everything you need to know
By
The Desiree Team
April 4, 2024
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A contemporary guide for the modern brand owner

Brand Insider is your go-to source for all things branding, marketing, and advertising. We provide insightful articles, interviews, and case studies to help professionals stay ahead in the ever-evolving world of brand strategy and consumer behavior.
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