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Colour Is Doing the Smelling: What Every Fragrance Founder Needs to Understand About Visual Identity

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23 Branding Details I’m Quietly Obsessed With

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Pantone Just Announced Cloud Dancer as its Colour of the Year 2026

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Why Beauty Brands Are Taking to the Slopes And What It's Really About

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30 Beauty Instagram Feeds That Are Really Good RN

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Survive Q4: The Festive Marketing Playbook 2025

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What Every Founder Can Learn from Plantmade

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Lil Luv Dog Launches With $1M Backing to Redefine Petcare

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Heaven Mayhem: The Rise of an LA Cool-Girl Accessories Brand

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This Is How Brand Strategy Actually Becomes a Visual Identity

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What Alix Earle on Netflix Actually Tells Us About the Creator Economy

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The State of Gifting 2025: The Psychology of Gifting

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Six Things That Separate Good Brand Designers From Great Ones

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The Brand Designer's Guide to AI – What's Changed, What Hasn't, and What to Learn Now

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25 Creative Careers You Can Get Into If You're Interested in Brands

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Career

The Brand Designer's Guide to AI – What's Changed, What Hasn't, and What to Learn Now

Your career is fine. Probably
By
The Desiree Team
March 30, 2026
Career

25 Creative Careers You Can Get Into If You're Interested in Brands

Branding isn't one job
By
The Desiree Team
March 26, 2026
Career

Six Things That Separate Good Brand Designers From Great Ones

No, It's not just the portfolio
By
The Desiree Team
April 8, 2026
Strategy

This Is How Brand Strategy Actually Becomes a Visual Identity

The gap nobody talks about
By
Bibiana
April 1, 2026
Career

How to Actually Get Started in Brand Design

No clue? No problem.
By
Bibiana Obahor
March 25, 2026
Branding

Colour Is Doing the Smelling: What Every Fragrance Founder Needs to Understand About Visual Identity

The nose knows, but does the eye?
By
Bibiana Obahor
March 18, 2026
Marketing

Why Beauty Brands Are Taking to the Slopes And What It's Really About

Cold weather, very hot marketing
By
The Desiree Team
March 16, 2026
Social Media

30 Beauty Instagram Feeds That Are Really Good RN

Thirty tabs open, no regrets
By
Bibiana Obahor
March 11, 2026
Insights

What Alix Earle on Netflix Actually Tells Us About the Creator Economy

Finally: A Bigger Screen
By
The Desiree Team
March 9, 2026
Branding

23 Branding Details I’m Quietly Obsessed With

So, so good
By
Bibiana Obahor
February 2, 2026
News

Heaven Mayhem Unveils The Frame Collection, a New Demi Fine Jewellery Range

Less but better
By
The Desiree Team
January 28, 2026
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Jacquemus Names Its First-Ever Brand Ambassador – and It’s His Grandmother

Nonna core
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The Desiree Team
January 27, 2026
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Rhode Goes Après-Ski With the Rhode Snow Club

Peak Marketing
By
The Desiree Team
January 26, 2026
Branding

Pantone Just Announced Cloud Dancer as its Colour of the Year 2026

By
The Desiree Team
December 11, 2025
Brand Insider Round-Up

The Brand Insider Round-Up: December

The girls are busy
By
Bibiana Obahor
December 5, 2025
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A contemporary guide for the modern brand owner

Brand Insider is your go-to source for all things branding, marketing, and advertising. We provide insightful articles, interviews, and case studies to help professionals stay ahead in the ever-evolving world of brand strategy and consumer behavior.
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