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The Festive Colour Edit: A New Kind of Holiday Palette

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Why I’m Finally Taking the Season’s Most Controversial Shade Seriously

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16 Branding Creatives To Follow Now

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Survive Q4: The Festive Marketing Playbook 2025

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14 Festive Email Subject Lines That Actually Work

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The Case for a Calmer Black Friday

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What Every Founder Can Learn from Plantmade

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Lil Luv Dog Launches With $1M Backing to Redefine Petcare

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Heaven Mayhem: The Rise of an LA Cool-Girl Accessories Brand

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The State of Gifting 2025: The Psychology of Gifting

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Have Black Friday Bargains Lost Their Luster

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How African & Caribbean Luxury Consumers Are Changing Global Markets

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The Christmas Gift Edit 2025 for Designers and Creatives

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What Does a Brand Designer Actually Do?

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Rhode Lands in Sephora Stores Across the UK

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Insights

Miu Miu, Gucci, and Bottega Blend Tradition and Trendsetting to Navigate the Luxury Landscape

By
Amaya Blake
June 24, 2024
Editor's Picks

EYNTK: Swimwear Brands

Steps to success and brands to inspire you
By
Bibiana Obahor
June 20, 2024
Strategy

Charlotte Tilbury Perfected This Strategy for Customer Retention

Lessons from Charlotte Tilbury’s approach
By
The Desiree Team
June 19, 2024
Lifestyle

New Products the Team Loves This June

Summer is here
By
The Desiree Team
June 17, 2024
Strategy

Leveraging Data, Culture, and Consumer Trends for Brand Success

The 2024 Brand Playbook
By
Luna Evahart
June 11, 2024
Case Studies

This Brand is More Than Just a Shower Filter

From startup to shower staple
By
The Desiree Team
June 10, 2024
Strategy

The Role of User Experience (UX) in Branding

Following SKIMS' footsteps
By
The Desiree Team
June 5, 2024
Strategy

I'm Obsessed with Brand Consistency and You Should Be Too

By
Bibiana Obahor
June 18, 2024
Marketing

The Best Spring/Summer 2024 Fashion Campaigns

These SS24 campaigns are everything
By
Bibiana Obahor
June 4, 2024
Editor's Picks

The Coolest Brands to Shop from This Summer

Summer must-haves we may or may not have picked for their branding
By
Bibiana Obahor
June 3, 2024
Brand Insider Round-Up

The Brand Insider Round-Up: 31.05.24

We're lifting the curtain on the best-kept secrets and strategies of brands that we can't get enough of.
By
Bibiana Obahor
May 31, 2024
Brand Insider Round-Up

The Brand Insider Round-Up: 24.05.24

We're lifting the curtain on the best-kept secrets and strategies of brands that we can't get enough of.
By
Bibiana Obahor
May 24, 2024
Career

A Guide to Starting Your Career in Virtual Assisting (VA)

Your passport to fun and flexibility—and did we mention fun?
By
The Desiree Team
May 30, 2024
Case Studies

How Gwyneth Paltrow Built Goop With Stories

Goop’s storytelling keeps us hooked and coming back for more
By
The Desiree Team
May 29, 2024
Social Media

These 4 Instagram Tips Will Sky Rocket Your Engagement

Swipe right on engagement with these Insta hacks
By
The Desiree Team
May 28, 2024
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A contemporary guide for the modern brand owner

Brand Insider is your go-to source for all things branding, marketing, and advertising. We provide insightful articles, interviews, and case studies to help professionals stay ahead in the ever-evolving world of brand strategy and consumer behavior.
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