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Colour Is Doing the Smelling: What Every Fragrance Founder Needs to Understand About Visual Identity

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23 Branding Details I’m Quietly Obsessed With

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Pantone Just Announced Cloud Dancer as its Colour of the Year 2026

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Why Beauty Brands Are Taking to the Slopes And What It's Really About

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30 Beauty Instagram Feeds That Are Really Good RN

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Survive Q4: The Festive Marketing Playbook 2025

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What Every Founder Can Learn from Plantmade

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Lil Luv Dog Launches With $1M Backing to Redefine Petcare

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Heaven Mayhem: The Rise of an LA Cool-Girl Accessories Brand

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How to Run a Brand Strategy Session From Start to Finish

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This Is How Brand Strategy Actually Becomes a Visual Identity

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What Alix Earle on Netflix Actually Tells Us About the Creator Economy

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The Tools Every Brand Designer Actually Needs in 2026

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How to Land Your First Brand Design Client: A Practical Guide

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What Brand Designers Are Actually Earning in 2026

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Branding Diaries

Building a Brand with Up-and-Coming Fashion Girlie, Becca Shania

The cool girl designer on the rise
By
Melissa Jasmine
July 31, 2024
Case Studies

The Merit Method: Beauty Without the Fuss

The brand making easy-to-use makeup
By
The Desiree Team
July 22, 2024
Trends

2024: The Year We All Went Sporty Spice

Sports are no longer just for the boys!
By
Bibiana Obahor
July 17, 2024
Social Media

20 Instagram Feeds to Inspire Your Brand This Summer

Curate your summer aesthetic with these Insta feeds
By
Bibiana Obahor
July 15, 2024
Branding

Bibiana Shares 10 Tips for Building the Perfect Design Portfolio

Your portfolio is your visual résumé; make it unforgettable
By
Bibiana Obahor
August 28, 2024
Branding

We're Halfway Through the Year and You're Still Making These Mistakes...

Time to ditch the old habits holding your brand back
By
The Desiree Team
July 10, 2024
Lifestyle

Editor Shares her Favourite Brands, Tips and Tricks Again

Because they change every six months or so...
By
Bibiana Obahor
July 15, 2024
News

Weekly Musings: 01.07.24

weekly dose of need-to-know from 'behind brands'
By
Bibiana Obahor
July 1, 2024
News

Weekly Musings: 24.06.24

weekly dose of need-to-know from 'behind brands'
By
Bibiana Obahor
June 24, 2024
News

Weekly Musings: 17.06.24

weekly dose of need-to-know from 'behind brands'
By
Bibiana Obahor
June 17, 2024
News

Weekly Musings: 22.04.24

weekly dose of need-to-know from 'behind brands'
By
Bibiana Obahor
April 22, 2024
Branding Diaries

Building a Brand with Justine Kwezi, Founder of KWEZI

Fashion to evoke feeling
By
Melissa Jasmine
July 24, 2024
Case Studies

How Fara Homidi Beauty is Setting New Standards in Luxury Cosmetics

Redefining beauty, one compact at a time
By
The Desiree Team
July 18, 2024
Career

What To Do When You're Bored at Work

When the monotony hits, here's your guide to navigating the creative slump
By
The Desiree Team
July 16, 2024
Trends

The Latest Trends in Branding

The top stories making waves this week
By
The Desiree Team
July 9, 2024
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A contemporary guide for the modern brand owner

Brand Insider is your go-to source for all things branding, marketing, and advertising. We provide insightful articles, interviews, and case studies to help professionals stay ahead in the ever-evolving world of brand strategy and consumer behavior.
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