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The Festive Colour Edit: A New Kind of Holiday Palette

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Why I’m Finally Taking the Season’s Most Controversial Shade Seriously

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16 Branding Creatives To Follow Now

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Survive Q4: The Festive Marketing Playbook 2025

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14 Festive Email Subject Lines That Actually Work

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The Case for a Calmer Black Friday

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What Every Founder Can Learn from Plantmade

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Lil Luv Dog Launches With $1M Backing to Redefine Petcare

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Heaven Mayhem: The Rise of an LA Cool-Girl Accessories Brand

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The State of Gifting 2025: The Psychology of Gifting

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Have Black Friday Bargains Lost Their Luster

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How African & Caribbean Luxury Consumers Are Changing Global Markets

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The Christmas Gift Edit 2025 for Designers and Creatives

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What Does a Brand Designer Actually Do?

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Rhode Lands in Sephora Stores Across the UK

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News

Kim Kardashian’s SKIMS Enters Volleyball Market Through LOVB Collaboration

Sports x Fashion
By
The Desiree Team
August 22, 2025
News

Pinterest Just Launched Its First Product

Culture, caffeinated
By
The Desiree Team
August 20, 2025
Insights

Are We Tired Of The “It Girl” Brand Yet?

Cool girl burnout happens
By
Bibiana Obahor
August 14, 2025
News

SKIMS Goes Back to School with The Campus Collection

Varsity vibes
By
The Desiree Team
August 6, 2025
Brand Insider Round-Up

The Brand Insider Round-Up: August

Collabs, comebacks, curveballs
By
Bibiana Obahor
August 8, 2025
Trends

Why We’re Obsessed With Brands That Feel Like Girlhood

girls just wanna have fun
By
Bibiana Obahor
August 12, 2025
Case Studies

Yes, Even Vaseline Is Doing Brand Trips – Here’s Why

The Funnel Must Flow
By
Bibiana
July 25, 2025
News

Brands Double Down on Nostalgia, IRL Engagement & Tech-Led Strategy in Latest Campaign Rollouts

Feel first, sell later
By
The Desiree Team
July 29, 2025
Branding

How to brand... Tomato Girl

Live. Laugh. Limoncello.
By
Bibiana Obahor
August 18, 2025
Branding

How to brand... Recession Core

Bleak, broke, but branded
By
Bibiana
July 31, 2025
News

Does Anybody Remember Amina Muaddi?

The comeback question mark
By
Bibiana
July 23, 2025
Brand Insider Round-Up

The Brand Insider Round-Up:July

Hot collabs. IRL moments. Summer.
By
Bibiana Obahor
July 11, 2025
Editor's Picks

Beach Reads for Brand Founders (That Aren’t Boring Business Books)

Smart reads, sun edition
By
The Desiree Team
July 21, 2025
Editor's Picks

The Fashion of Summer 2025: 8 Brands to Shop Now

Hot Brands, Cool Stories
By
The Desiree Team
July 17, 2025
Marketing

Why Summer Is the Perfect Time to Break the Branding Rulebook

Neutrals need a holiday
By
Bibiana
July 15, 2025
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A contemporary guide for the modern brand owner

Brand Insider is your go-to source for all things branding, marketing, and advertising. We provide insightful articles, interviews, and case studies to help professionals stay ahead in the ever-evolving world of brand strategy and consumer behavior.
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