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Colour Is Doing the Smelling: What Every Fragrance Founder Needs to Understand About Visual Identity

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23 Branding Details I’m Quietly Obsessed With

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Pantone Just Announced Cloud Dancer as its Colour of the Year 2026

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Why Beauty Brands Are Taking to the Slopes And What It's Really About

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30 Beauty Instagram Feeds That Are Really Good RN

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Survive Q4: The Festive Marketing Playbook 2025

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What Every Founder Can Learn from Plantmade

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Lil Luv Dog Launches With $1M Backing to Redefine Petcare

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Heaven Mayhem: The Rise of an LA Cool-Girl Accessories Brand

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How to Run a Brand Strategy Session From Start to Finish

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This Is How Brand Strategy Actually Becomes a Visual Identity

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What Alix Earle on Netflix Actually Tells Us About the Creator Economy

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The Tools Every Brand Designer Actually Needs in 2026

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How to Land Your First Brand Design Client: A Practical Guide

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What Brand Designers Are Actually Earning in 2026

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Career

Highest Paying Corporate Jobs for UK's Creative Girlies

Creativity and High Earnings Can Coexist
By
The Desiree Team
November 27, 2023
Entrepreneurship

A Cool Multi-Media Photographer Shares her Day-to-Day

From career to closet, Cheyanne Franke shares it all.
By
Melissa Jasmine
November 21, 2023
Entrepreneurship

A Black Creative Shares Her Approach to Inclusive Creativity

An insiders view on diversity in design
By
Melissa Jasmine
October 31, 2024
Brand Insider Round-Up

The Brand Insider Round-Up: 17.11.23

We're lifting the curtain on the best-kept secrets and strategies of brands that we can't get enough of.
By
Bibiana Obahor
November 17, 2023
Entrepreneurship

Year-End Financial Planning

The critical period for small business owners
By
Melissa Jasmine
November 22, 2023
Entrepreneurship

A Day in the Life with Shirley D'Mello

The designer lighting up our Instagram feeds
By
Bibiana Obahor
November 16, 2023
Packaging

A Lesson on Colour in Beauty Packaging

From NARS to Tatcha and more
By
The Desiree Team
November 21, 2023
Branding

Which Brand Matches Your Horoscope?

Finding the right brand for each sign
By
Melissa Jasmine
November 20, 2023
Brand Insider Round-Up

The Brand Insider Round-Up: 10.11.23

We're lifting the curtain on the best-kept secrets and strategies of brands that we can't get enough of.
By
Bibiana Obahor
November 10, 2023
Editor's Picks

6 Celebrity Brands That Truly Reflect Their Founders

Mirror images: Celebrities and their brands' shared aesthetic
By
Melissa Jasmine
November 23, 2023
Strategy

Unwrapping Success This Festive Season

Holiday marketing strategies for small businesses
By
The Desiree Team
November 8, 2023
Trends

10 Seasonal Trending Colour Palettes

The hues of a/w 2023
By
The Desiree Team
November 15, 2023
Brand Insider Round-Up

The Brand Insider Round-Up: 03.11.23

We're lifting the curtain on the best-kept secrets and strategies of brands that we can't get enough of.
By
Bibiana Obahor
November 3, 2023
Marketing

The Round-Up: 2023 Ads

From celebrity campaigns to AI—the ads we couldn't stop talking about
By
Bibiana Obahor
December 4, 2023
Brand Insider Round-Up

The Brand Insider Round-Up: 27.10.23

We're lifting the curtain on the best-kept secrets and strategies of brands that we can't get enough of.
By
Bibiana Obahor
October 27, 2023
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A contemporary guide for the modern brand owner

Brand Insider is your go-to source for all things branding, marketing, and advertising. We provide insightful articles, interviews, and case studies to help professionals stay ahead in the ever-evolving world of brand strategy and consumer behavior.
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